About us

History and Organization.



Founded in 2016


Kevin Bailey, CTO Co-Founder Owner of 3d Bike Fit in San Francisco & Reno w/20 years of bike fit experience.


Cesar Correa, COO Co-Founder w/10 years of bike fit experience former Pro Road Cyclist.


Ernesto Calderin, CEO Co-Founder w/19 years of B2B sales experience.


Why did we start Form?


After fitting thousands of customers, Kevin and Cesar knew there was a gap in the marking and we could create something better. Their objective was to design a product that made the bike fit process easier and fit a wider range of riders. To create a saddle with performance benefits that people can feel.